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E-Commerce: What is in it for you? |
Do you have a product or service that needs a new lease of life from traditional, face-to-face selling techniques? If yes, then e-commerce is the answer for you. Simply put, e-commerce (electronic commerce) refers to the process of carrying out business transactions over the internet. E-commerce empowers your business using your company website to sell your products, carry out business-to-business (B2B) transactions, send personalized e-mails to your customer, and maintain reusable customer information. If you have a "brick and mortar" business model, then e-commerce offers a unique value proposition by using the internet to reach out to customers across all geographies. Additionally, e-commerce is also a very efficient and cost-effective proposition that allows you conduct multiple transactions simultaneously through the internet.
Unique Value Proposition
E-commerce as a business model offers the following benefits:
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E-commerce results in profits and earnings for your company by taking advantage of the opportunities opening up in the internet marketplace. It is estimated that customers across Europe and North America spend more than 2 billion online every month. |
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E-commerce translates into cost-savings for your company since e-commerce does not require you to invest hugely in human resources for manning and maintaining your website. |
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E-commerce allows you to establish a one-on-one relationship with your customer. If your company believes in achieving customer satisfaction, then e-commerce is a must for your business. |
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The startup requirements are minimal. TLI Software will take care of your e-commerce requirements with minimal hardware and software pre-requisites. |
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TLI Software and E-commerce Expertise
At TLI Software, we believe that e-commerce is more than just having a website that facilitates business transactions over the internet. We believe that your company website can be empowered to create a genuine, one-on-one relationship with every customer. We also believe that every transaction carried out on your e-commerce website is an opportunity to convince a customer to keep coming back for more. In this way, we ensure that every potential customer is converted to a long-term customer. How do we ensure that this is achieved? TLI Software will analyze the data generated from all your business transactions and create customized web pages automatically, send e-mails notifying your customer of sales and special promotions or even plainly sending a meaningful thank-you e-mail. Our vision of e-commerce as a business solution is holistic. We are convinced that our e-commerce solutions can embrace your business model comprehensively without changing existing inherent business processes. Our experience in e-commerce has also shown us that that implementing an e-commerce solution is also an exercise in brand building. After all, your website is the first point of exposure of your brand and the brand message. We believe that it is important that every business transaction carried out on your e-commerce website reinforces your brand value and drives the brand message home to the customer. Our e-commerce solutions are typically an end-to-end package and usually include the following features:
Creation of an e-commerce website from scratch or re-design of an existing e-commerce website.
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Catalogue Organizer allows you to add your products, services, or items to logical categories along with information such as pricing, product code, size, and product description. |
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The Order Management feature tracks and manages the status of each transaction carried out in your e-store. Using this feature, you can record and track each transaction to the most granular detail level including customer information. |
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A Shopping Cart to allow your customers to gather products they wish to purchase into a "basket". The Shopping Cart displays vital information such as product name, quantity ordered, price, and product size appropriate to each transaction. |
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A Multiple Currency Converter that enables your customers to convert product prices from many different currencies. |
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The Country-Specific Database Loader imports database information specific to countries to your e-commerce website. |
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A web administrator's interface with ability to manage orders and product catalogue details, upload files images to the e-commerce website, alter content in your website, setup shipping and sales tax specific to your products and also set up company specific discount algorithms. |
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TLI Software has an out-of-the box e-commerce solution, e-Store that has developed in-house keeping in mind your e-business needs. Click here to read more about e-Store.
Do you have a website that could benefit from e-commerce? Click here to fill up a form and let TLI Software tell you the needs of your e-business.
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